Get this: Only about 1 in 20 law firms have their websites professionally managed. The other 95% have a site built, then decide they’ll somehow make it searchable but they have no clue what they’re doing, so their big investment starts collecting cyber dust like a box of brochures on a shelf. See: Websites For Lawyers
I know, I know-your firm doesn’t need site-management help because you’re good with Google, your paralegal made a site for a friend once and your admin likes blogging. Hell, for that matter, why not have your dentist handle depositions and the mailman can take your place in court? Eventually you’ll panic, hire a bunch of piece-meal vendors to try to keep it afloat and then waste time trying to manage them.
If you want high search rankings, you need a proven site-management company with the expertise, dogged mindset and dedicated hours to systematically keep your site in step with Google’s constant algorithm changes. (Admit it-you don’t even know what that means, do you?)
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